Graduate French speaking Digital Marketing Executive

A UK market leader, based in Lichfield, is looking for a Graduate French speaking Digital Marketing Executive to run the digital and print media campaigns to generate quality leads for the recruitment of new franchise businesses in France. This established, international organisation leads the field in car care and they are keen to appoint a bilingual digital marketing graduate to work with the Media Planner in implementing marketing campaigns.

Job Title: Graduate French speaking Digital Marketing Executive
Location: Lichfield
Salary: £Competitive

Working as the Digital Marketing Executive you will plan, implement, monitor and evaluate digital and print media campaigns. You will also be in the following;
*Research and suggest appropriate print and digital media opportunities to improve volume and cost of lead generation, ensuring optimum coverage of available franchise businesses in France.
*Use your expert knowledge of SEO to maximise the lead generation and brand awareness through the company website.
*Plan and implement social media activity to engage with end users and promote franchise opportunities on platforms such as Facebook, Twitter, Google plus and chat forums.
*Develop and implement appropriate print and digital media campaigns within a set budget.
*Write regular, optimised and engaging French editorial content for online and print media.
*Develop close working relationship with our Paris-based franchise recruiting team, keeping them regularly informed of marketing activities.

The successful candidate will be educated to degree level in a relevant discipline and will have experience of E-marketing, HTML, SEO and Marketing across social media platforms. It is essential that you have an excellent level of spoken and written French and English along with brand management experience. You will have proven skills & expertise in implementing online marketing strategies to boost a company's profile/brand & response rates and you will have a proven ability to optimise web content, using analytics tools and traffic analysis.

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